What’s Clay Going To Do Next?

As Alex Jeffreys coaching course Module #6 Triple Threat Affiliate approached I began rethinking my plan of attack here on my blog. The program has been exciting for me and I’ve been learning a lot but I have also gotten distracted by jumping onto each part of it such as the Google competition, and the Video Marketing competition without a solid foundation of content and value to help others and keep them interested.

With this in mind I have resigned myself to back up and work at my own pace focusing on the task at hand before punching forward.

In the early going Alex started with a recent trip to Disneyland where he bumped into an old buddy named Matt who ended up surpassing him in Internet Marketing and how they looked around the park with a view on Marketing.

He talked about the Three Little Pigs and how we should be building strong foundations in our businesses like the Third Little Pig’s brick house that the wolf couldn’t blow down, focus on building “The List”, keep the content flowing, and write our own eBooks.

This reaffirmed my recent thinking to back up and just concentrate on adding valuable content here that can help others and expand that into an eBook of my own to offer for free.

I know it’s been done a million times but I am focusing on Blogging and the use of it in Building an Online Business. I have new page called Blog Checklist started where I am documenting with short description, the steps toward this goal and then I’ll expand on each as Posts and/or an email series and ebook.

Once I have the content where I feel comfortable, and oh yeah, a logo for use on the Header, ebooks, business cards, etc, that’s when I’ll move to heavy traffic getting, list building, video work, etc.

So further on Alex reemphasized on lessons learned so far and how it is simple, but not easy. Create your own ebook for giveaway to build a list, create a squeeze page for it with autoresponder setup, Market the book, nurture the list, and make money from it.

The Triple Threat Affiliate part is very powerful and the reason Alex got that nickname from Andrew Fox after showing it to him. He explained about using Auto Responders as a Series sent at timed intervals once someone is on the list and Broadcast messages for Marketing upcoming launches of products, etc, and how to set them up.

As for the Triple part you send your initial broadcast to the list, and after a couple days check Aweber stats and split the list into three groups, opened mail and clicked the link, opened the mail and didn’t click, and didn’t open the mail group. Next send a targeted email designed for each of these groups to improve click through rate. You could do it again with nine new emails after that. Pretty powerful stuff huh?

Well that’s it for now and Best Wishes to All

Clayton Moore – The Marketing Canuck

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